A small leak can sink a great ship

Without written and tested systems in place, delegating operational tasks is impossible, even with great people. The best you can do is have a plan in which you logically and systematically attempt to show what will happen if a particular scenario occurs. Become essential to the place, and you will …

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Sales secrets

Stocks are increments of ownership of a corporation. This is difficult to deliver without good systems in place, unless you are everywhere, making sure everything is done correctly. A great cook may have incredible accounting skills, but that doesn t matter in the kitchen of the new restaurant. Know your …

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Insurance requirements for Finance

Following the above lines, and adding thereto good health and steady habits, you cannot fail to be promoted and to rise to the highest position of responsibility, if not even to actual partnership in the firm. If you are selling your products online, heavy ones will incur high delivery costs …

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Price too low and lose money

What will keep people focused on the results you expect? In some cases, however, the object of the employers is to secure immunity from strikes and other labor disturbances and a greater permanence of the labor force; and participation in profits is conditioned on the men abstaining from joining a …

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A lazy person's guide to Governance

It may also help you to arrange supplier credit one of the most useful forms of financing to a small business. One of the primary reasons why many aspiring entrepreneurs continue to work for someone else is the string of financial and accompanying psychological obstacles they face in leaving the …

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Customer Service on a shoestring

Freedom to say no to bad customers, jobs, employees, or contracts. A good brand is not only recognizable; it has real meaning to consumers - perhaps reliability, safety, cutting-edge styling, lifestyle identity, or environmental sustainability. Your vision is the roadmap for your business s future. Try by every means to gain …

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Shifting client tastes

You don t want to create confusion in your consumer s mind. When you select clothing for an important occasion, odds are you try to pick items that will play up your best features. Ideally, you want a product or service that people will be prepared to buy without having …

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Create a Customer Contact Tracking Chart

(When took a hard look at our overhead costs a few years ago, I found that people were abusing the company accounts and ordering more things than we needed.) Consider outsourcing as much as you can to cut your overhead, including payroll services, employee training, scheduling, marketing services, safety programs …

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Social-media marketing is a different animal

If you spend all your marketing money on uniforms for your employees, keeping your facility spick and span, and doing excellent work, you may not achieve your marketing goal (more revenue at a higher price). When did you last take time to sit down with each of your employees and …

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The philosophy of indexed pages

Action-oriented advertising takes place in the business-to-business sector. A crawler is a Search Engine bot or a Search Engine spider that travels all around the web looking out for new pages ready to be indexed. In this scenario, the web can be considered as an entire country and the spiders …

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How to learn about keyword research in a few hours

301 links are permanent and tell Google that page B has replaced page A. 302 redirects are temporary. Even if you never change them, you're telling Google that you intend to change them. For example, on a Windows-based system you cannot have the files a.html and A.html residing …

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Actionable tips on blogs and Facebook

Thin content is essentially too short and too easily duplicated, and when this occurs too often, you start to drop in rankings. Your best bet is to choose keywords most closely aligned to your website with the least amount of SEO competition. How do you convince consumers that the same …

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Ridiculous rules about link exchanges

The premise of Blended Search results is that the multiple types of results complement each other, and ultimately provide the web visitor with more complete, relevant search results. Brand awareness means the consumers recognize and remember a particular brand or company name as they consider purchasing options. Don't try and …

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Write a 1000+ words article about page impressions

nbound links are still very important when it comes to ranking a page. However, you must make sure that all the links are natural and are highly relevant. This year, make it a point to monitor all your inbound links so that you are positive that they are helping you …

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Having fun with gateway sites

In today's SEO, high-quality and relevant backlinks have the most value.

But how do you build good backlinks?! Visual images often lead to more favorable attitudes toward the a Search Engines also take into account domain name age and whether or not a site is stagnant (no new content being …

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How we improved our analysis in on week

To use guest blogging to create backlinks, you first have to do a ton of research to find blogs targeted to your audience and keywords. In my experience, poorly optimised images are one of the biggest factors behind a slow page speed. These phrases are regular composed of three or …

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Actionable tips on doorway sites and Pinterest

Many agency professionals better understand consumers and trends because they work with a number of clients over an array of products. Most content creators go for the big, obvious one and two keyword phrases and ignore longer search phrases. Thankfully, less competition means fewer pages in the results, making it …

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