Unwrapping Design

Some companies have a vision to be the best company, the best installer, the best consultant, the best store, the best service provider, or provide the best quality. More than ever before, bankers are taking a closer look at the marketing plans embedded in business plans. They generate passive income …

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Provide clear expectations

There are certain steps every project must follow that guarantee on-time and on-budget completion and success. You can sign up and pay to attend an event at which up-and-coming entrepreneurs, like yourself, get to meet with many angel investors and VCs in one place. Would you go to Starbucks if …

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Never Lose Your Finance Again

Once you have defined your ideal customers profiles, you should take a few minutes to create an empathy map. As an entrepreneur seeking a bank loan, or any type of funding for that matter, you ll want to make sure you have everything in place, including all of your financial …

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A poor approach to Operations

The good news, though, is that starting a business which sells products is entirely possible too without money, provided you think a bit creatively. We want to transform how organizations attract, engage, and delight their customers. For many sophisticated software products and electronic devices, a seller who can t provide …

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Embrace and Drive Change

By a system of large-sized coupons--we will say a foot square--you can put into practice a unique system that will appeal to the heart of every housewife. Always get your customers to pay you upfront, whether they are individuals or other companies. Split the ownership with them based on who …

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Be alert for innovative competitors

That way you get several points of view, and it is a much less onerous commitment for everyone involved. Be mindful also of the myriad associations attached to and conjured up by your choice, shrewdly opt for one that distinguishes your firm from the competition, and remember that the brand …

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Why sales is the only skill you really need

Wouldn't it be better for everyone if products were sold directly by producers to consumers, bypassing the markups of intermediaries such as distributors, wholesalers, and retailers? When drafting and evaluating potential mission and vision statements, ask if the opposite of a proposed statement is obviously undesirable. Leadership has nothing to …

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Provide accounting and financial tips

Online retailers often take a long tail approach because they can be located in low-traffic, inexpensive areas where it is affordable to warehouse slow-moving items. We ve done thousands of installations like yours, and there s no doubt we can make this one work as well. Nothing could be more …

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Tell others the result you need, not how to get it

Shaping what we learn turns us into the people we are today, and focused learning trains us to cope with situations and events and allows us to do things better, faster, and with more success.Training people at work is all about teaching, coaching, facilitating, and sharing the best ways …

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Emphasizing fast results by using nofollow links

When people hear "T&T," they're likely to think of dynamite rather the act of building trust and transparency with your website visitors. As with any strategy, you need to set goals, and make sure it aligns with your overall marketing focus. Budgets for online advertising have steadily increased and …

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More focus is put on page rank

Most content creators go for the big, obvious one and two keyword phrases and ignore longer search phrases. Thankfully, less competition means fewer pages in the results, making it easier for you to rank highly. By refining your keywords, you can minimize your competition drastically, as well as boost traffic …

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Make the website about one thing

Sometimes the type of trust issue you're faced with is related to reputation or branding. Another term closely linked with SEM is PPC or pay-per-click (not to be confused with paper clips!). The individual does not evaluate brands or think about product attributes. When you read about similar or overlapping …

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Don't forget about content

If you head over to Google and search for "site:yourdomain.com" the result will show you how many pages Google actually has indexed for your site. Remember: Google wants to see that people are spending time on your website and the best way you can ensure this happens is …

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Unheard ways to achieve success with long tail search

If you are using Google analytics platform you can reduce bounce rate even further by implementing event tracking for outgoing links that lead for example to a third party booking engine (if cross domain tracking isn't supporting it from your vendor) or use virtual pageviews functionality to track inbound phone …

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Why has rankings been so popular?

Be Yourself. Write about what you know and make it a conversation with your readers. Keep it natural. People will find your content because they speak the same language and seek your advice. Those new to SEO will pour a lot of time and money into it and are often …

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More focus is put on stickiness

The crux of any quality site is the content it creates and the connection that content has with its client and fan base. This is particularly handy when other sites have copied our website pages and neglected to take out the Meta Author tag. An experienced writer can create effective …

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Search marketing implications related to SEO campaigns

Organizations have spent millions of dollars selecting, meshing, and promoting brand names and logos. It also needs to address the area of content presentation: how will this content be presented to end users? Quality content, in other words lots of original, error-free text organized well on a modern-looking website, is …

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The secret to finding world class tools for canonical URLs

When it comes to improving the page rank of a webpage, none other than backlink comes to the rescue. Backlinks are so much effective, that implementing quality backlinks instantly works in improving search engine ranking for your web page. An advertisement placed in more than one venue reduces competing ad …

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The worst advice I've heard about anchor text

Another issue that a lot of sites face is an issue with taxonomy pages being indexed. Your customers may not realize it, but high search rankings make you more credible in their eyes. Behavioral targeting utilizes web data to identify potential customers. I guess you could say that Google and …

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I bet you didn't know this about walled garden sites

Google has worked to smash black-hat and spam-based link-building practices, penalizing link wheels, exchanges and paid links. In 2012 the Penguin update ushered in the link building reality we experience today. With it only natural link accumulation will gain your website & webpages authority. Find forums online that are related to …

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Can local search really make a difference?

In order to have that rank on the search results page, it’s takes a lot of effort and time. There are different areas of basic SEO you need to address in order to get onto the first page of google. Some of these factors you can't control - for example …

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How do you feel about backlinks now?

The more people who read your blog post, the more authority Google will deem it to have. And the more authority a page has, the higher it is likely to rank. So – get your post out there! Facebook, Twitter, Pinterest, Instagram – whatever social media channels you use, share it on …

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Make sure your SEO checklist includes reporting for best results

Every page should have a description that summarises its contents. Google has guidelines that regulate the use of keywords and regularly updates its algorithms to regulate the industry. The PPC (pay per click) activities should also be very good. If your motive was only to cross link your website and …

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