Most SEO firms will tell claim it takes 4 to 6 months to start seeing results. It varies wildly but that’s generally in the ballpark for most projects. Note that SEO results are cumulative & escalate over time. If you’re getting positive results after 6 months these will compound after 12 months & re-compound thereafter. The most profitable relationships I’ve entered into with businesses have lasted for over 5 years during which time their fortunes have literally exploded. . If your site has thousands or even millions of pages, hand-crafting description meta tags probably isn't feasible. In this case, you could automatically generate description meta tags based on each page's content. By now, you should be convinced that you want to be on the top of the SERPs. It never hurts to be #1 in the natural search results The visual structure of your website is, in most cases, presented by the menu of your website. Of course, breadcrumbs and permalinks help a lot here as well, but these are not the things an ordinary visitor will take into account. The menu is.

On page optimization techniques for better rankings

In the past, standard SEO advice was to get as many links as possible to your site, regardless of the source, and use the same anchor text each time. These days, doing that will get you knocked out of Google in no time. People continually say that SEO is dead and that trying to rank in Google is futile. Then you get a sales pitch that points you to a social media product or some other type of paid traffic gimmick. As such, ranking number one for your business name, while it’s an important foundation, is really only of secondary importance in the race to achieve good rankings on the web. If you command authority in your specific niche, Google will always see you as an important asset.

SEO has truly come into its own as a marketing channel

While climbing the rankings on Google and the other major search engines, getting higher quality, trusted backlinks is really now one of the only ways to go. Google has been focused on semantic search and now uses something called Latent-Semantic Indexing (LSI) in its core Hummingbird engine. You should use the ‘nofollow’ rule when linking to untrusted sources or in sponsored posts (Google doesn’t like paid links). You can generally only use one H1 tag per page, but H2 and H3 tags can be used to break up your content further

Paid links have got smacked down even more by Google

You already know that a considerable amount of Internet traffic these days comes from mobile operating systems. To be sure, stealing and republishing someone else’s content without their permission is a terrible practice, and doing this frequently is an obvious sign of a spammy, low-quality website. Even those retailers who don’t sell products online or who have substantial offline sales are still impacted by search. Gaz Hall, from SEO Hull, had the following to say: "Twenty years ago, the World Wide Web as we know it today didn’t exist. Ten years ago, only early technology adopters used search engines, and Google was a struggling young upstart. Now, 92 percent of online Americans use search engines (nearly 60 percent do this every day)."

Make Mobile SEO A Priority

Go through all your pages and look at your titles. Are you making the most of your keywords? And are they as interesting as possible (and suitable)? Each page needs a unique title tag, and tags should be 65 characters or less in length. You shouldn’t only target 1 keyword, even if you have a very small budget or think that 1 keyword covers everything that you do or sell. This is a mistake because unless it’s a highly searched for keyword, and if it is then the competition to rank well for it will be fierce and getting your site in the top positions for it very difficult, then ranking for that 1 keyword won’t attract enough visitors to your site. Picking the right keywords to optimize for is very important. Usually, it’s a good idea to pick mid-tail keywords, including the local area you are focusing on. The biggest SEO mistake you can make during a website redesign is to not think about SEO until it’s too late. If you don’t have SEO in mind from the initial strategy session, you’re going to lose what you took so much time and effort to build.